AMSEC Safe Cloak

AMSEC Safe Cloak

AJ Ryan Media > Advertising, Print, Print Ads > AMSEC Safe Cloak

 

The AMSEC Safe Cloak is a product designed to disguise a safe that would normally be in full view. Typically, these would be used for safes that would be installed in someone’s garage. The idea was to make a realistic looking cover for the safe that would make the safe look like a regular storage cabinet to someone standing outside of your garage.

To convey how this would work in an ad, it required two things: first a photo of the safe with the safe cloak partially covering the safe, and a photo of the safe with the safe cloak fully covering the safe. I took both photos for this advertisement. One was at a 45 degree angle showing the safe and the safe cloak, the second was a front facing photo of the safe with the safe cloak properly installed. Then I found a stock photo of a garage and using Photoshop, placed the front facing safe with the safe cloak into the garage so that it looked like a cabinet. Then I put the 45 degree photo into the ad to show that the “cabinet” in the garage was actually a safe.